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	<title>Bare Creative &#124; We are a interaction design and web strategy company. &#187; Illustration</title>
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		<title>OFM The sound of your life</title>
		<link>http://www.bare.bz/portfolio/ofm-the-sound-of-your-life/</link>
		<comments>http://www.bare.bz/portfolio/ofm-the-sound-of-your-life/#comments</comments>
		<pubDate>Wed, 15 Jul 2009 19:56:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Flash]]></category>
		<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Portfolio]]></category>

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		<description><![CDATA[OFM's mascot, Oscar, gets his own world to play in.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.bare.bz/ofm-oscar-world/indexEn.html">View the game</a></p>
<p>We were responsible for the concept, illustrations, design and development of this Flash game for OFM. OFM is a music radio station serving central South Africa.</p>
<p>We created/dreamed up a world filled with music where Oscar, the OFM mascot,  lives when he’s not out and about “working” for OFM.</p>
<p>Our strategy included creating an OFM email address for Oscar and sending an invitation email to clients and listeners, inviting them to play the game.</p>
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		<title>OFM One hit wonder</title>
		<link>http://www.bare.bz/portfolio/ofm-one-hit-wonder/</link>
		<comments>http://www.bare.bz/portfolio/ofm-one-hit-wonder/#comments</comments>
		<pubDate>Wed, 01 Jul 2009 09:00:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Flash]]></category>
		<category><![CDATA[Illustration]]></category>
		<category><![CDATA[Portfolio]]></category>

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		<description><![CDATA[Interactive flash game with a viral nature for OFM.]]></description>
			<content:encoded><![CDATA[<p><a href="http://listsrv.ofm.co.za/onehitwonder/">Play the game.</a></p>
<p>We were responsible for the illustrations, concept and development of the “One Hit Wonder” viral flash game for OFM, a music radio station in central South Africa. The game was build to promote their One Hit Wonder music weekend.</p>
<p>The promise of winning R1000 and more on-air prizes, the fun, interactive game and the “Invite-a-friend-to-play” option, lend themselves to the campaign having a viral nature. In otherwise it can easily be passed on by word-of-mouth.</p>
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